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Tel Aviv Woos Technology Entrepreneurs With Startup Visas
By David Wainer | May 29, 2013 

On a walk along Rothschild Boulevard, Nissim Lehyani might run into venture capitalist Michael Eisenberg or an acquaintance from EBay Inc.’s innovation center. Lehyani runs Easy Social Shop, one of many technology startups with offices on the ritzy street in Israel’s second-most-populous city.

Lehyani said he’s had little trouble recruiting engineers to his company, which helps small online merchants market their wares on Facebook. Lehyani, like many of the nation’s technology entrepreneurs, made plenty of connections while serving in one of Israel’s military-intelligence units.

“It’s so much easier to attract talent here,” Lehyani said. “This city is overflowing with cafes, good food, nice weather and young people. It feels as though things here just happen more naturally.”

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